Color

#4343EF

The hexcode #4343EF is a lighter, cooler, and less saturated variant of the shade "Han Purple". By itself, it is commonly associated with tidy (95.7% match), urban (95.5% match), and animated (95.0% match). When Han Purple is combined with Pigment Red, it relates to the terms happy and expressive. When joined with Orange Peel, it becomes more related to the term exciting. When Han Purple is added to Rebecca Purple, it shares association with the terms happy and bright. When paired with its complementary color #EFEF43, a less saturated variant of the shade "Maximum Yellow", it shares connection with the terms expressive or animated. However, when we analyze the color next to its other triadic colors, #EE4343 (a shade of "American Rose") and #43EE43 (a shade of "Erin"), the resulting palette becomes softer and cooler than the complementary color palette and changes from the color index category of "dynamic" to the "dandy" category. Specifically, the new triad is most suggestive of equal and flashy.