Color

#72278B

The hexcode #72278B is a cooler and more saturated variant of the shade "Maximum Purple". By itself, it is commonly associated with escape (93.7% match), pretty (91.6% match), and happy (90.7% match). When Maximum Purple is combined with Russian Violet, it relates to the terms escape and ominous. When joined with Black, it becomes more related to the term escape. When Maximum Purple is added to Byzantium, it shares association with the terms escape and twilight. When paired with its complementary color #408B27, a lighter, warmer, and less saturated variant of the shade "Forest Green", it shares connection with the terms alight or aubergine. However, when we analyze the color next to its other triadic colors, #8B7227 (a shade of "Sand Dune") and #278B72 (a shade of "Viridian"), the resulting palette becomes warmer than the complementary color palette and changes from the color index category of "dynamic" to the "dandy" category. Specifically, the new triad is most suggestive of magnificent and criminal.
Color of #72278B

Palettes using "#72278B"

True royalty

Extreme

Affection

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