Color

#7471DA

The hexcode #7471DA is a darker, cooler, and less saturated variant of the shade "Medium Slate Blue". By itself, it is commonly associated with alluring (95.6% match), tidy (95.2% match), and happy (95.0% match). When Medium Slate Blue is combined with Marian Blue, it relates to the terms urban and provocative. When joined with Pigment Red, it becomes more related to the term happy. When Medium Slate Blue is added to Black, it shares association with the terms alluring and tidy. When paired with its complementary color #D7DA71, a darker, cooler, and less saturated variant of the shade "Straw", it shares connection with the terms twilight or tidy. However, when we analyze the color next to its other triadic colors, #DA7471 (a shade of "Candy Pink") and #71DA74 (a shade of "Ufo Green"), the resulting palette becomes cooler than the complementary color palette and changes from the color index category of "casual" to the "elegant" category. Specifically, the new triad is most suggestive of complement and flourishing.