Color

#968AF4

The hexcode #968AF4 is a cooler and less saturated variant of the shade "Tropical Indigo". By itself, it is commonly associated with bright (93.3% match), wonder (92.9% match), and alluring (92.6% match). When Tropical Indigo is combined with Persian Blue, it relates to the terms tidy and urban. When joined with Steel Pink, it becomes more related to the term intense. When Tropical Indigo is added to Yellow Green, it shares association with the terms bright and entertaining. When paired with its complementary color #E8F48A, a less saturated variant of the shade "Key Lime", it shares connection with the terms silly or entertaining. However, when we analyze the color next to its other triadic colors, #F4968A (a shade of "Light Salmon Pink") and #8AF496 (a shade of "Light Green"), the resulting palette becomes cooler than the complementary color palette and changes from the color index category of "casual" to the "elegant" category. Specifically, the new triad is most suggestive of merry and entertaining.